A firm purchases data from a third party about customer preferences for laundry detergent. How would you

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A firm purchases data from a third party about customer preferences for laundry detergent. How would you recommend that this firm conduct appropriate due diligence about whether the thirdparty data provider follows ethical data practices? An audit? A questionnaire? What questions should be asked?

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ISE Data Analytics For Accounting

ISBN: 9781265094454

3rd Edition

Authors: Ryan A. Teeter, Vernon Richardson, Katie L. Terrell

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