Use what you know about financial statement analysis (or search the web if you need a refresher)

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Use what you know about financial statement analysis

(or search the web if you need a refresher) to generate three different metrics for evaluating financial performance. For example, if you wanted to evaluate a company’s profit margin from one year to the next your question might be, “Has Apple Inc’s gross margin increased in the last 3 years?”

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ISE Data Analytics For Accounting

ISBN: 9781265094454

3rd Edition

Authors: Ryan A. Teeter, Vernon Richardson, Katie L. Terrell

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