2. Based on principles from the chapter, explain how price affects customer perceptions of the Coach brand.

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Digital Marketing, Strategy Implementation And Practice

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Authors: Dave Chaffey, Fiona Ellis Chadwick, Kevin Johnston, Richard Mayer

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Question Posted: Oct 23, 2024 06:02 AM

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2. Based on principles from the chapter, explain how price affects customer perceptions of the Coach brand.
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2. Based on principles from the chapter, explain how price affects customer perceptions of the Coach brand.

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Digital Marketing, Strategy Implementation And Practice

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