Discuss the reasons for the emergence of content marketing as a major force in marketing and give

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Discuss the reasons for the emergence of content marketing as a major force in marketing and give your own opinion of whether it is likely to continue to grow or, at some point, to go into decline.

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Digital Marketing Foundations And Strategy

ISBN: 978-0357720738

5th Edition

Authors: Debra Zahay ,Lauren Labrecque ,Brooke Reavey ,Mary Lou Roberts

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