Explain which transportation mode would prob- ably be most suitable for shipping the following goods to a

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Explain which transportation mode would prob- ably be most suitable for shipping the following goods to a large Chicago department store:

a. 300 pounds of Alaskan crab.

b. 15 pounds of screwdrivers from New York.

c. Three dining room tables from High Point, North Carolina.

d. 500 high-fashion dresses from the garment district in New York City.

e. A 10,000-pound shipment of machines from England.

f. 600,000 pounds of various appliances from Evansville, Indiana. How would your answers change if this department store were the only one in a large factory town in Ohio?

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Basic Marketing A Global-Managerial Approach

ISBN: 9780073324043

11th Edition

Authors: E. Jerome McCarthy, William D. Perreault Publisher: Irwin

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