You have been appointed manager of a website and have been asked to develop a metrics programme.

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You have been appointed manager of a website and have been asked to develop a metrics programme. Briefly explain the steps you would take to develop this programme.

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Digital Marketing

ISBN: 9781292077611

6th Edition

Authors: Dave Chaffey, Fiona Ellis Chadwick

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Question Posted: Feb 03, 2024 12:01 PM

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You have been appointed manager of a website and have been asked to develop a metrics programme.

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Developing a metrics program for a website involves several steps Its crucial to understand that these steps are interdependent and its a cyclical pro...View the full answer

Digital Marketing

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