You have been appointed manager of a website for a car manufacturer and have been asked to

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You have been appointed manager of a website for a car manufacturer and have been asked to refine the existing online measurement and improvement programme. Explain, in detail, the steps you would take to develop this programme.

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Digital Marketing

ISBN: 9781292077611

6th Edition

Authors: Dave Chaffey, Fiona Ellis Chadwick

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Question Posted: Feb 03, 2024 12:01 PM

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You have been appointed manager of a website for a car manufacturer and have been asked to

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Developing an effective online measurement and improvement program for a car manufacturers website involves a strategic approach that will optimize th...View the full answer

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