In order to deal with its many competitors, Oppo, a Chinese consumer electronics company, slashed the price

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In order to deal with its many competitors, Oppo, a Chinese consumer electronics company, slashed the price of its F3 smartphone in the Indian market from its initial launch price of INR (Indian rupee) 19,990 to INR16,990.

a. What is Oppo’s estimated range of the percentage change in sales of Oppo F3? Assume that Oppo’s objective is to maximize revenue.

b. Thinking about the influences on the price elasticity of demand, why would you expect the demand for Oppo F3 to be elastic?

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Economics

ISBN: 9781292433639

14th Global Edition

Authors: Michael Parkin

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