Beth Andrews has developed a new line of women's clothing that has created some positive buzz among
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Beth Andrews has developed a new line of women's clothing that has created some positive buzz among friends and some business stores in her local com- munity. When asked by a reporter. "Where do you plan to sell your clothing?" Beth said, "Hopefully everywhere-Costco, Wal-Mart, Sacks, Nordstroms, the Internet, and specialty clothing boutiques." Write a critique of Beth's distribu- tion and sales strategy. Provide her recommendations for a more appropriate distribution and sales strategy.
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Related Book For
Preparing Effective Business Plans An Entrepreneurial Approach
ISBN: 9780133506976
2nd Edition
Authors: Bruce Barringer
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