Several other students joined the group at the party (question 1). They, too, were in the same

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Several other students joined the group at the party (question 1). They, too, were in the same class. From their comments can you tell which of the important customer groups they were after?

Ray planned to clean offices.

Ronald had decided to sell NASCAR memorabilia online to NASCAR fans.

Ruthann’s plan included a frequent shopper discount.

Robbie Ann’s manicuring service would target fellow university students.

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Entrepreneurial Small Business

ISBN: 978-1259573798

5th edition

Authors: Jerome Katz, Richard Green

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