3. Where would your product (and its group of products) be placed on the diffusion S-curve, and...
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3. Where would your product (and its “group of products”)
be placed on the diffusion S-curve, and (if placed early on the curve) how could it be brought to the next level?
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Related Book For
Technology Entrepreneurship Bringing Innovation To The Marketplace
ISBN: 9781352011173,9781350304864
2nd Edition
Authors: Natasha Evers , James Cunningham , Thomas Hoholm
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