1. Share your general reaction to this case study. Do you think Base camp’s approaches to work design and HRM are transferable to other organizations, or do you think they’re unique to Base camp? Explain your answer.

2. Of the nine novel work design and HRM practices employed by Base camp included in the case study, identify two practices that resonated with you the most, and that you believe would be most important to use in an entrepreneurial start-up firm.

3. In the case, the observation was made that in many companies, long hours, excessive busyness, and a lack of sleep have become badges of honor. Why do you think this has happened? Do you agree with the leaders of Base camp that that way of working is counterproductive? If you launched a start-up, how would you avoid allowing a culture to develop that championed long hours, excessive busyness, and a lack of sleep?

4. According to the case, Base camp has been profitable 68 straight quarters, 17 straight years. To what degree do you think Base camp’s work design and HRM practices have contributed to its success?