1. What environmental trends are working in favor of Pledge Music and Zinepak? What environmental trends are...
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1. What environmental trends are working in favor of Pledge Music and Zinepak? What environmental trends are working against each company?
2. What gap or gaps in the marketplace does both Pledge Music and ZinePak fill? On a scale of 1 to 10 (10 is high), how elegantly do you think each company is filling the gap or gaps you identified?
3. Suggest one or two additional business ideas that would allow musicians to better engage with their Super Fans.
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Related Book For
Entrepreneurship Successfully Launching New Ventures
ISBN: 978-0134729534
6th edition
Authors: Bruce R. Barringer, R. Duane Ireland
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