Cities are able to set up Kickstarter pages that list all the active Kickstarter projects from their community.

For example, the Kickstarter page for Nashville, TN is available at https://www.kickstarter.com/discover/

places/nashville-tn. How should cities go about promoting their Kickstarter pages?

Kickstarter is a crowdfunding platform. The idea behind crowdfunding is to raise money from the public (i.e., the crowd) rather than through traditional means.

Kickstarter’s stated mission is to bring creative projects to life. The platform was started in April 2009 by Perry Chen, Charles Adler, and Yancy Strickler. As of April 2017, it had helped raise $3 billion in pledges from 12.7 million donors to fund 123,387 projects. Kickstarter is open to projects based in 21 countries, including the United States, Canada, the United Kingdom, Hong Kong, Singapore, and Australia. Backers can come from anywhere in the world. While most people think of Kickstarter as a website, it launched a mobile app in February 2013.