Why is passion such a critical part of entrepreneurial success? Prims founders were apparently passionate about building

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Why is passion such a critical part of entrepreneurial success? Prim’s founders were apparently passionate about building a company but not passionate about the laundry business specifically. In what ways is this combination problematic?

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Entrepreneurship Successfully Launching New Ventures

ISBN: 9781292255330

6th Global Edition

Authors: R. Duane Ireland, Bruce R. Barringer

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