Some marketers employ machines to inflate the number of likes and fans online. So-called Facebook bot networks
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Some marketers employ machines to inflate the number of likes and fans online. So-called Facebook bot networks (botnets) operate large numbers of fake accounts around the world. A rental agency based in Washington, D.C., went from two fans to almost 15,000 within a few days. How do you feel about companies and their brands pretending they have actual traffic on their sites and buying likes?
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Related Book For
Essentials Of Business Communication
ISBN: 9781285858913
10th Edition
Authors: Mary Ellen Guffey, Dana Loewy
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