The file Salt.xlsx gives weekly sales of salt (in pounds) when one, two, and three package facings
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The file Salt.xlsx gives weekly sales of salt (in pounds) when one, two, and three package facings were used at Kroger's supermarkets of similar size. Does the number of facings impact sales of salt? Does adding the third facing result in a significantly different sales improvement than when adding the second facing?
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Marketing Analytics: Data-Driven Techniques With Microsoft Excel
ISBN: 216520
1st Edition
Authors: Wayne L Winston
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