What factors need to be taken into account when designing packaging if customer complaints are to be

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What factors need to be taken into account when designing packaging if customer complaints are to be minimised? What might be done to the package to maximise contact with dissatisfied customers?

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Essentials Of Marketing Communications

ISBN: 9780273702054

3rd Edition

Authors: Jim Blythe

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Question Posted: Jun 04, 2024 02:17 AM

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What factors need to be taken into account when designing packaging if customer complaints are to be

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Essentials Of Marketing Communications

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