1. EXPERIENCE MARKETING RESEARCH. Go online to your favorite search engine (Yahoo!, Google, etc.) and enter the...

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1. EXPERIENCE MARKETING RESEARCH.

Go online to your favorite search engine (Yahoo!, Google, etc.) and enter the following search term:

marketing research. From the results, access a directory of marketing research firms. Select a particular firm and comment on the types of marketing research studies it performs.

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ISE Essentials Of Marketing Research

ISBN: 9781260575781

5th International Edition

Authors: Joseph F. Hair, David J. Ortinau, Dana E. Harrison

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