Describe the relationship between customer expectations and customer satisfaction.

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Essentials Of Services Marketing

ISBN: 9781292425191

4th Edition

Authors: Jochen Wirtz

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Question Posted: Feb 03, 2024 12:01 PM

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Describe the relationship between customer expectations and customer satisfaction.

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Customer expectations and customer satisfaction are two key concepts in marketing and service management that are deeply interconnected 1 Customer Exp...View the full answer

Essentials Of Services Marketing

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