Explain psychographics and lifestyle analysis. Explain how they might be useful for planning marketing strategies to reach
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Explain psychographics and lifestyle analysis. Explain how they might be useful for planning marketing strategies to reach college students, as opposed to average consumers.
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Related Book For 
Essentials Of Marketing
ISBN: 9781260260373,9781260736885
17th Edition
Authors: William D. Perreault, Jr.
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