Explain what is meant by a hierarchy of needs and provide examples of one or more products
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Explain what is meant by a hierarchy of needs and provide examples of one or more products that enable you to satisfy each of the five PSSPS levels of need.
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Essentials Of Marketing A Marketing Strategy Planning Approach
ISBN: 9781266168468,9781266842207
18th Edition
Authors: Joseph P. Cannon, William Perreault, E. Jerome McCarthy
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