How generous should compensations related to service recovery be?

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Essentials Of Services Marketing

ISBN: 9781292425191

4th Edition

Authors: Jochen Wirtz

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Question Posted: Feb 03, 2024 12:00 PM

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How generous should compensations related to service recovery be?

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Service recovery refers to the actions a company takes in response to a service failure The primary ...View the full answer

Essentials Of Services Marketing

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