In what types of stores would you expect to find (a) convenience products, (b) shopping products, (c)
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In what types of stores would you expect to find
(a) convenience products,
(b) shopping products,
(c) specialty products, and
(d) unsought products?
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Related Book For
Essentials Of Marketing A Marketing Strategy Planning Approach
ISBN: 9781266168468,9781266842207
18th Edition
Authors: Joseph P. Cannon, William Perreault, E. Jerome McCarthy
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