What roles do personal selling, advertising, and public relations play in (a) attracting new customers and (b)
Question:
What roles do personal selling, advertising, and public relations play in
(a) attracting new customers and
(b) retaining existing customers?
Fantastic news! We've Found the answer you've been seeking!
Step by Step Answer:
Answer rating: 100% (1 review)
Personal selling advertising and public relations PR are key elements of a marketing strategy They help to attract new customers and retain existing o...View the full answer
Answered By
JAPHETH KOGEI
Hi there. I'm here to assist you to score the highest marks on your assignments and homework. My areas of specialisation are:
Auditing, Financial Accounting, Macroeconomics, Monetary-economics, Business-administration, Advanced-accounting, Corporate Finance, Professional-accounting-ethics, Corporate governance, Financial-risk-analysis, Financial-budgeting, Corporate-social-responsibility, Statistics, Business management, logic, Critical thinking,
So, I look forward to helping you solve your academic problem.
I enjoy teaching and tutoring university and high school students. During my free time, I also read books on motivation, leadership, comedy, emotional intelligence, critical thinking, nature, human nature, innovation, persuasion, performance, negotiations, goals, power, time management, wealth, debates, sales, and finance. Additionally, I am a panellist on an FM radio program on Sunday mornings where we discuss current affairs.
I travel three times a year either to the USA, Europe and around Africa.
As a university student in the USA, I enjoyed interacting with people from different cultures and ethnic groups. Together with friends, we travelled widely in the USA and in Europe (UK, France, Denmark, Germany, Turkey, etc).
So, I look forward to tutoring you. I believe that it will be exciting to meet them.
3.00+
2+ Reviews
10+ Question Solved
Related Book For
Question Posted:
Students also viewed these Business questions
-
Planning is one of the most important management functions in any business. A front office managers first step in planning should involve determine the departments goals. Planning also includes...
-
Googles ease of use and superior search results have propelled the search engine to its num- ber one status, ousting the early dominance of competitors such as WebCrawler and Infos- eek. Even later...
-
You are a consultant for an international management strategy consulting firm. Your firm has been approached by Herr (Mr.) Hans Wursching, CEO of TransSprech, A.G., a newly formed cellular phone...
-
Lauren Smith was relaxing after work with a colleague at a local bar. After a few drinks, she began expressing her feelings about her company's new control initiatives. It seems that as a result of...
-
What are some reasons to allow two or more processes to all have access to a particular region of memory?
-
List the economic advantages and disadvantages of LIFO and FIFO, and explain why companies choose one or the other.
-
Recall the example at the beginning of the chapter, where we show that an ensemble of five independent binary classifiers has a lower error rate than the base error rate of 0.20. Demonstrate that an...
-
In Figure a climber leans out against a vertical ice wall that has negligible friction. Distance a is 0.914 m and distance L is 2.10 m. His center of mass is distance d = 0.940 m from the feet-ground...
-
ABC Monkey's is a division of a major corporation. The following data are for the latest year of operations: Sales...................................................................................
-
Pro-Craft Company computed the following activity rates to allocate overhead cost for the year. Activity Materials handling Quality inspection Activity Rate $ 65 per materials requisition $ 55 per...
-
What are the different forms of online marketing? Which do you think would be the most effective online-marketing strategies for (a) an online broker and (b) a new high-end club in Los Angeles?
-
Why is the marketing communications mix larger for service firms than for firms that market goods?
-
Determine whether the linear transformation T is invertible by considering its matrix with respect to the standard bases. If T is invertible, use Theorem 6.28 and the method of Example 6.82 to find T...
-
reciprocal relationship between strategy and structure?
-
Steve Reese is a well - known interior designer in Fort Worth, Texas. He wants to start his own business and convinces Rob O Donnell , a local merchant, to contribute the capital to form a...
-
Use the following information for questions 1 and 2. Caterpillar Financial Services Corp. (a subsidiary of Caterpillar) and Sterling Construction sign a lease agreement dated January 1, 2020, that...
-
Porch Pirates An InsuranceQuotes.com survey showed that 8% of Americans had a holiday package stolen from outside their front door. Consider the random selection of four Americans. Use the...
-
GATE 2024-EE Question
-
A system to aid and control the walk of a partially disabled person could use automatic control of the walking motion [25]. One model of a system that is open-loop unstable is shown in Figure DP7.6....
-
The first national bank pays a 4% interest rate compound continuously. The effective annual rate paid by the bank is __________. a. 4.16% b. 4.20% c. 4.08% d. 4.12%
-
In your own words, explain why the book suggests that you should think of marketing strategy planning as a narrowing-down process.
-
Explain the major differences among the four basic types of growth opportunities discussed in the text and cite examples for two of these types of opportunities.
-
Explain why a firm may want to pursue a market penetration opportunity before pu r suing one involving product development or diversification.
-
Berbice Inc. has a new project, and you were recruitment to perform their sensitivity analysis based on the estimates of done by their engineering department (there are no taxes): Pessimistic Most...
-
#3) Seven years ago, Crane Corporation issued 20-year bonds that had a $1,000 face value, paid interest annually, and had a coupon rate of 8 percent. If the market rate of interest is 4.0 percent...
-
I have a portfolio of two stocks. The weights are 60% and 40% respectively, the volatilities are both 20%, while the correlation of returns is 100%. The volatility of my portfolio is A. 4% B. 14.4%...
Study smarter with the SolutionInn App