6 And what about the aeroplane and engine suppliers, who had also seen demand collapse? Would airlines
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6 And what about the aeroplane and engine suppliers, who had also seen demand collapse?
Would airlines want to rebuild their fleets with different planes? Would efficiency-driven replacement orders for new planes come through? How long would it take for their order books to build back up? The timeline for new aeroplanes is talked about in years rather than months or weeks – so decisions
‘now’ will need to be based on forecasts some years ahead. Will Airbus and Boeing be able to rebuild their skill capacity without serious challenges?
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Strategic Management Awareness And Change
ISBN: 9781473786530
10th Edition
Authors: John Thompson, Frank Martin, Jonathan Scott
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