Explain the dynamic model of resistance to change. The model contradicts the traditional assumption that resistance to
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Explain the dynamic model of resistance to change.
The model contradicts the traditional assumption that resistance to change is caused by irrational and self-serving recipients. Rather, resistance is viewed as being caused by the dynamic interactions among three key sources of resistance. They are recipient characteristics, change agent characteristics, and the quality of the change agent–recipient relationships.
Managers need to consider all three sources of resistance when trying to manage resistance to change. T-789
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