Analyze the strengths and weaknesses of this message, then revise it so that it follows the guidelines in Chapters 5 through 7:

As an organization, the North American Personal Motorsports Marketing Association has committed ourselves to helping our members—a diverse group comprising of dealers of motorcycles, all-terrain vehicles, Snowmobiles, and personal watercraft—achieve their business objectives.
Consequently, our organization, which usually goes under the initials NAPMMA, has the following aims, goals, and objectives. Firstly, we endeavor to aid or assist our members in reaching their business objectives. Second, NAPMMA communicates (“lobbying” in slang terms) with local, state, and national governmental agencies and leaders on issues of importance to our members. And lastly, we educate the motorsports public, that being current motorsports vehicle owners, and prospective owners of said vehicles, on the safe and enjoyable operation of they’re vehicles.

Data From Chapter 5:

A writer working on an insurance information brochure is having trouble grouping the ideas logically into an outline. Using the following information, prepare the outline, paying attention to the appropriate hierarchy of ideas. If necessary, rewrite phrases to make them all consistent. 

Accident Protection Insurance Plan
• Coverage is only pennies a day
• Benefit is $100,000 for accidental death on common carrier
• Benefit is $100 a day for hospitalization as a result of motor vehicle or common carrier accident
• Benefit is $20,000 for accidental death in motor vehicle accident
• Individual coverage is only $17.85 per quarter; family coverage is just $26.85 per quarter
• No physical exam or health questions
• Convenient payment—billed quarterly
• Guaranteed acceptance for all applicants
• No individual rate increases
• Free, no-obligation examination period
• Cash paid in addition to any other insurance carried
• Covers accidental death when riding as fare-paying passenger on public transportation, including buses,
trains, jets, ships, trolleys, subways, or any other common carrier
• Covers accidental death in motor vehicle accidents occurring while driving or riding in or on an automobile,
truck, camper, motor home, or nonmotorized bicycle

Data From Chapter 6:

Read the following email draft and then (a) analyze the strengths and weaknesses of each sentence and (b) revise the document so that it follows this chapter’s guidelines. The message was written by the marketing manager of an online retailer of baby-related products in the hope of becoming a retail outlet for Inglesina strollers and high chairs. As a manufacturer of stylish, top-quality products, Inglesina (based in Italy) is extremely selective about the retail outlets through which it allows its products to be sold.

Our e-tailing site, www.BestBabyGear.com, specializes in only the very best products for parents of newborns, infants, and toddlers. We constantly scour the world looking for products that are good enough and well-built enough and classy enough—good enough to take their place alongside the hundreds of other carefully selected products that adorn the pages of our award-winning website, www.BestBabyGear.com. We aim for the fences every time we select a product to join this portfolio; we don’t want to waste our time with onesey-twosey products that might sell a half dozen units per annum—no, we want every product to be a top-drawer success, selling at least one hundred units per specific model per year in order to justify our expense and hassle factor in adding it to the above mentioned portfolio. After careful consideration, we thusly concluded that your Inglesina lines meet our needs and would therefore like to add it.