1. Which of the reasons for strategic drift are evident in the Kodak story? 2. Drawing on...

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1. Which of the reasons for strategic drift are evident in the Kodak story?

2. Drawing on the lessons from Part 1 of the book as a whole, how might Kodak’s problems have been avoided?

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Exploring Strategy Text and Cases

ISBN: 978-1292145129

11th Edition

Authors: Gerry Johnson, Richard Whittington, Patrick RegnÈr, Kevan Scholes, Duncan Angwin

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Question Posted: Apr 20, 2018 09:57 AM

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1. Which of the reasons for strategic drift are evident in the Kodak story? 2. Drawing on...

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1 This question provides the opportunity for students to consider the reasons for strategic drift explained in the chapter Many are evident in the Kod...View the full answer

Exploring Strategy Text and Cases

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