Assume you are the CEO of an online retailer looking to expand your services into developing-country markets.

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Assume you are the CEO of an online retailer looking to expand your services into developing-country markets. Much of the success of your business model depends on the ability to ship items quickly and without delays as well as provide unrivaled customer service. What concerns might you have entering a developingcountry market given your business model? What would be the necessary conditions for your business to succeed?

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Crafting And Executing Strategy Concepts And Readings

ISBN: 9781259297076

20th Edition

Authors: Arthur Thompson, A. J. Strickland, John Gamble

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