Which one of the following best describes the strategic approach your company is taking in trying to
Question:
Which one of the following best describes the strategic approach your company is taking in trying to compete successfully on an international basis?
Multidomestic or think-local, act-local approach.
Global or think-global, act-global approach.
Transnational or think-global, act-local approach.
Explain your answer and indicate two or three chief elements of your company’s strategy for competing in two or more different geographic regions.
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Related Book For
Crafting And Executing Strategy Concepts And Readings
ISBN: 9781259297076
20th Edition
Authors: Arthur Thompson, A. J. Strickland, John Gamble
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