The Feature Story described the dramatic effect that investment bulletin boards are having on the investment world. This exercise will allow you to evaluate a bulletin board discussing a company of your choice. 

Instructions

Go to the Yahoo! Finance website. Type in a company name (or use the index to find it) and then use the Conversations tab to answer the following questions. 

a. State the nature of each of these messages (e.g., offering advice, criticizing the company, predicting future results, ridiculing other people who have posted messages). 

b. For those messages that expressed an opinion about the company, was evidence provided to support the opinion? 

c. What eff ect do you think it would have on bulletin board discussions if the participants provided their actual names? Do you think this would be a good policy?