Describe the trade-offs involved when firms decide how to price their products. What are the costs and
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Describe the trade-offs involved when firms decide how to price their products. What are the costs and benefits of raising prices? How do interest rates affect the decision? How do leverage ratios affect the decision?
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Financial Markets And Corporate Strategy
ISBN: 9780077119027
1st Edition
Authors: David Hillier, Mark Grinblatt, Sheridan Titman
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