1. Look for companies (other than the Mayo Clinic) that are successful in linking the service...
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1. ● Look for companies (other than the Mayo Clinic) that are successful in linking the service concept, and the design of the service system and service encounter. How do they clue in their customers?
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Related Book For 
Service Management An Integrated Approach
ISBN: 9780273732037
3rd Edition
Authors: Paul Gemmel, Bart Van Looy , Roland Van Dierdonck
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