2. Discuss the nature of franchising from the points of view of the franchiser and the franchisee....

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2. Discuss the nature of franchising from the points of view of the franchiser and the franchisee.

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Service Management Operations Strategy Information Technology

ISBN: 9781265075538

10th International Edition

Authors: Sanjeev K. Bordoloi, James A. Fitzsimmons, Mona J. Fitzsimmons

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