3. Name the types of consumer decision-making processes. List some products you have bought using each type.

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3. Name the types of consumer decision-making processes.

List some products you have bought using each type. Have you ever bought a product on impulse? If so, describe the circumstances.

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Foundations Of Marketing

ISBN: 9781337614627

8th Edition

Authors: William M. Pride, O. C. Ferrell

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