Determine the level of distribution intensity that is appropriate for your product. Consider the characteristics of your

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Determine the level of distribution intensity that is appropriate for your product. Consider the characteristics of your target market(s), the product attributes, and environmental factors in your deliberation.

Distribution
The word "distribution" has several meanings in the financial world, most of them pertaining to the payment of assets from a fund, account, or individual security to an investor or beneficiary. Retirement account distributions are among the most...
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Foundations of Marketing

ISBN: 978-1305405769

7th edition

Authors: William M. Pride, O. C. Ferrell

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