You and a few of your classmates are planning to open a new spa facility near the
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You and a few of your classmates are planning to open a new spa facility near the campus of your university. Explain how you would segment the market for your services, which segment would you target, and how would you position your spa to the chosen target market.
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Students answers may vary but they must clearly indicate that segmentation is about creating gro...View the full answer
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