8. Press releases are a way to get free publicity for your company and products. Visit several of the following sites to learn how to write a press release: http://www.press-release-examples.

com, http://www.publicityinsider.com, or http://www.netpress.org/careandfeeding.html.

Which sites were most helpful, and why? Develop a short “how-to” guide on press releases for your classmates. Then write a press release that announces the opening of your new health food restaurant, Zen Foods, located just two blocks from campus.