2. Understand why local managers are consulted early in a global strategy formulation process so that local

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2. Understand why local managers are consulted early in a global strategy formulation process so that local motivation is not diminished.

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Global Marketing

ISBN: 9780073381015

5th Edition

Authors: Johny K Johansson

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Question Posted: Oct 29, 2024 10:00 AM

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2. Understand why local managers are consulted early in a global strategy formulation process so that local motivation is not diminished.
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2. Understand why local managers are consulted early in a global strategy formulation process so that local

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Global Marketing

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