4. In the United States, in what stage of the prod- uct life cycle are motorcycles? in...
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4. In the United States, in what stage of the prod- uct life cycle are motorcycles? in developing countries in what stage are they? If they are in different stages, how may this affect the mar- keting of motorcycles?
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Marketing
ISBN: 9780133545005
2nd Edition
Authors: Warren J. KeWarren J. Keegan, Sandra E. Moriarty, Thomas R. Duncanegan, Mark C. Green
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