4. What is the relationship between behavioural targeting and the concept of mass customization? Briefly explain. (LO1)
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4. What is the relationship between behavioural targeting and the concept of mass customization? Briefly explain. (LO1)
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Simon kingori
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Related Book For 
THINK Marketing
ISBN: 9780134834344,9780134830377
3rd Edition
Authors: Keith Tuckwell, Marina Jaffey
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