6. Think about your favorite car (either your own, your family's, or a friend's) and make a...
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6. Think about your favorite car (either your own, your family's, or a friend's) and make a list of all its features. Which ones are distinc- tive? What are the benefits of these features to you? Which ones are the most important?
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Related Book For
Marketing
ISBN: 9780133545005
2nd Edition
Authors: Warren J. KeWarren J. Keegan, Sandra E. Moriarty, Thomas R. Duncanegan, Mark C. Green
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