Other factors to consider include the fact that consumers typically associate global brands with positive attributes, including

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Other factors to consider include the fact that consumers typically associate global brands with positive attributes, including higher esteem, good quality, and a sense of aspiration

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Global Marketing

ISBN: 9780073381015

5th Edition

Authors: Johny K Johansson

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Question Posted: Oct 29, 2024 09:02 AM

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Other factors to consider include the fact that consumers typically associate global brands with positive attributes, including higher esteem, good quality, and a sense of aspiration
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Other factors to consider include the fact that consumers typically associate global brands with positive attributes, including

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Global Marketing

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