Trace the development of the Asian Tigers (Hong Kong, Singapore, South Korea and Taiwan) from 1980 to

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Trace the development of the Asian Tigers (Hong Kong, Singapore, South Korea and Taiwan) from 1980 to 2000 compared to the other nations in the region. How have their paths differed and why?

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Global Marketing Management

ISBN: 978-1119398332

7th edition

Authors: Masaaki Kotabe, Kristiaan Helsen

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