Two interesting Web sites to visit are the Universal Currency Converter and the Bloombergs Currency Calculator. Go

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Two interesting Web sites to visit are the Universal Currency Converter and the Bloomberg’s Currency Calculator. Go to either (or both) of these sites and convert the U.S. dollar to five different currencies. Try to pick at least one currency from all the major continents or trading bloc areas. After having gone through this process, what did you learn? Bring a list of conversions to class for discussion. The Web addresses are as follows:

a. Universal Currency Converter (http://www.xe.net/ucc/)

b. Bloomberg’s Currency Calculator (http://www.bloomberg.com/markets/currencies/americas_currencies.html)

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Global Marketing Management

ISBN: 978-1119398332

7th edition

Authors: Masaaki Kotabe, Kristiaan Helsen

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