5. Location. Increasingly, location is one of the most important variables in decision-making about health care. Years
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5.
Location. Increasingly, location is one of the most important variables in decision-making about health care. Years ago, when physicians were scarce and consumers more passive, location was clearly secondary. Now, with a greater number of choices and the increasing availability of healthcare providers, consumers can be more fickle.
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Health Care Market Strategy : From Planning To Action
ISBN: 9780256189681
5th Edition
Authors: Eric N. Berkowitz; Steven G. Hillestad
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