What are the consequences if click fraud were allowed to continue? Does this ultimately help or hurt

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What are the consequences if click fraud were allowed to continue? Does this ultimately help or hurt firms that run ad networks? Why?

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Information Systems A Managers Guide To Harnessing Technology Version 7.0

ISBN: 9781453394045

1st Edition

Authors: John Gallaugher

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Question Posted: Oct 27, 2023 09:43 PM

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What are the consequences if click fraud were allowed to continue? Does this ultimately help or hurt

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If click fraud were allowed to continue it would have several negative consequences both for advertisers and for the firms that run ad networks Click ...View the full answer

Information Systems A Managers Guide To Harnessing Technology Version 7.0

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