1. Multi-National Marriott Hotels Could Face Consumer Backlash and up to $1 Billion in Regulatory Fines and Litigation Costs for Massive Data Breach Marriott had sustained several cyberattacks prior to the one described here. Why do you think it was still vulnerable to the current attack?

2. Give three reasons why you think Marriott failed to detect the current data breach for almost four years.

3. Would the sale of the personal data in criminal marketplaces affect the impact of this data breach on Marriott’s reputation? Explain.