2. Acer has a new market development team. In this chapter, we have suggested that a strategic...
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2. Acer has a new market development team. In this chapter, we have suggested that a strategic implementation team is important. Why do you think Acer has emphasized the market team approach? What are the advantages and disadvantages of this type of approach?
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The Management Of Technology And Innovation A Strategic Approach
ISBN: 9780538478229
2nd Edition
Authors: Margaret A. White, Garry D. Bruton
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